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Podcast Industry Blog

While some awards shows, like the Oscars, have stopped saying “the winner is,” at podcast awards shows like the Ambies, they still say you …

If you want a direct relationship with your podcast listeners, it’s important to own and control your podcast feed. This week, I got …

Making a high-quality, full-length podcast can create a huge amount of value for a brand, but it isn’t cheap. It takes a …

I’ve been thinking a lot about podcast playlists lately, especially since Zach Kahn tweeted about Spotify’s new playlist features: In the music world, …

Every podcast producer that features guests on their show knows that it’s tough. It’s tough to find great guests. It’s tough to …

Something to think about before you send podcast listeners to your website

Earlier this year, I wrote about the relentless pace of new podcast launches, and the challenge of trying to keep up: Too many …

I just spent two fantastic and inspiring days in Park City, Utah, at the Elevate Brand Storytelling conference. It’s a deliberately small event with …

There’s an underused feature of Apple Podcasts that more people should know about: provider pages. According to Apple: If you have multiple shows …

Happy employees listening attentively to their company’s internal podcast 🙂 Photo by Shridhar Gupta on Unsplash From day one, Pacific Content has focused one thing …