Category: Podcast Advertising

The Next Part of the Equation in Podcast Advertising

April 29, 2024

The Fully-Produced Podcast Ad: are we leaving attention on the table?

July 26, 2023

The mysterious case of the overlapping Apple Podcasts categories

November 3, 2021

Unlisted podcasts: not quite public, not quite private

June 2, 2021

The most crowded categories in Apple Podcasts (April 2021 edition)

April 1, 2021

I asked John about the success of Teamistry and how podcasting fits into Atlassian’s overarching content marketing strategy

A conversation with Atlassian Editorial Director and B2B Content Marketer of the Year John Ville

November 5, 2020

People talking to people about people

September 17, 2020

A running list of where you can nominate your branded podcast

What awards can a branded podcast win?

August 20, 2020

Your paid budget probably matters less than you think

How much money should I spend to promote my podcast?

July 16, 2020

Your podcast episode notes could probably be longer and more search-friendly

February 27, 2020