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Three opportunities for brands in podcasts, backed by data
Your podcast needs a purpose
The key to a listener’s love is getting them engaged
(Hint: it’s not just about values)
Comparing the effectiveness of Narrative vs. Non-narrative podcasts for brands
A really good formula to sell your boss on making an original podcast for your brand
Data suggests that a copy and paste approach to audio creative may not be the right one
- By Matt Mise
- on
Give the Gift of Podcast This Holiday Season