Product packaging for podcasts, part 2: episodic elements
If your latest podcast episode was a book, how thick would its spine be? …
Why we don’t respond to RFPs — Process, not Pitches
I don’t understand the model of pitching ideas through RFPs. Here’s why. …
Weapons of Mass Distribution — The Unfair Advantage Of Networks and Brands
What are your secret strengths to grow audiences? …
Does your podcast have an expiry date?
Will your episodes still be fresh in a month? A year? A decade? …
Preaching to the converted
26% of Americans listened to a podcast in the last month. Don’t forget about the 74% who didn’t. …
Instant Translation, Lookahead Scrubbing, and More: The Future of Google Podcasts
Google has a new podcasting strategy that completely reimagines how people find and listen to shows. And Google’s …
