Create a Sophisticated Marketing Funnel with a Private Podcast Feed
Podcast Strategy

What Brands Need to Know About Private Podcast Feeds

Last week was Podcast Movement Evolutions in Las Vegas, an annual convergence of podcast creators, investors, marketers and lovers, all …

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In a podcast production everyone has a role to play
Podcasting Jobs

The Producer

This is the second article in our Field Guide to Podcasting series. These posts by Wanyee Li will …

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Are Brands Missing Out On A Powerful Segment of Podcast Listeners?
Audience Development

What Women Want

In the last year, I’ve noticed an increase in podcast content that feels like it was produced specifically for …

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The trials and virtues of telling one story over multiple episodes
Podcast Production

How I Learned To Love Serialized Podcasting

Serialized podcasts are not new. Neither is making them. Except for me. I’d never made one at Pacific …

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In a podcast production everyone has a role to play
Podcasting Jobs

The Showrunner

This is the first article in our Field Guide to Podcasting series. The initial collection of posts by …

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Lessons from the production of the Teamistry series ‘Making an Impossible Airplane: The Untold Story of Concorde’
Podcast Production

Recording in the Field

It was a cold, gray Friday in March of 2020 when I was told, along with millions of …

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How brands should plan their podcast strategy during a recession
Podcast Strategy

Curious About Podcasts, Nervous About a Recession?

The start of 2023 has been full of ominous predictions for a dire year for podcasts, followed by …

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Do Robots Dream of Podcasting? Chapter II
Podcast Production

Do Robots Dream of Podcasting? Chapter II

Zardoz is one of my favourite movies of all time. It’s a really, really, bad movie. It was John …

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BRAND RECOGNITION
Podcast Production

BRAND RECOGNITION

Brands win across all categories at the inaugural Signal Awards …

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What Does a Branded Podcast Sound Like?
Podcast Production

What Does a Branded Podcast Sound Like?

Six of our favourite episodes made in the last year …

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