Blog
September 12, 2023 2025-02-27 4:46Blog
Podcast Industry Blog
What is your target audience giving their attention to?
Opening Note: I am a huge proponent of Dynamic Ad Insertion and its ongoing evolution and effective use in regards to paid …
This is the third article in our Field Guide to Podcasting series. These posts will profile the people and roles that come …
![The Art of Making a [Good] Unscripted Podcast](https://pacific-content.com/wp-content/uploads/2023/09/Blog-Post-Image-5.png)
Most of the shows we make at Pacific Content are scripted. We write (and rewrite and rewrite) the text, and the hosts …
Everyone in the podcast world still can’t stop talking about video. Even in the branded podcast world, I’ve been asked countless times, …
Last week was Podcast Movement Evolutions in Las Vegas, an annual convergence of podcast creators, investors, marketers and lovers, all coming together to talk …
In the last year, I’ve noticed an increase in podcast content that feels like it was produced specifically for me. Some of my …
Serialized podcasts are not new. Neither is making them. Except for me. I’d never made one at Pacific Content and even as …
This is the first article in our Field Guide to Podcasting series. The initial collection of posts by Wanyee Li will profile …
The start of 2023 has been full of ominous predictions for a dire year for podcasts, followed by unabashed counters from those …
Zardoz is one of my favourite movies of all time. It’s a really, really, bad movie. It was John Boorman’s next project after Deliverance. …
Six of our favourite episodes made in the last year
We love making podcasts at Pacific Content. You can argue that we equally love talking podcasts. Our industry is propelled by potential …
